Webinar: Understanding cultural diversity in business

Doing business and communicating abroad is not only adventurous, but it can also lead to confusion. You and your travellers will undoubtedly have to deal with cultural diversity. Doing business successfully with other nationalities often demands special skills. BCD Travel has made a free online webinar, which demonstrates which cultural differences exist and how to deal with them.

Fons Trompenaars, expert in this area and author of a number of international bestsellers, provides practical tips that will make dealing with the cultural diversity of your foreign clients, colleagues and suppliers easier.

The following topics are covered:

• What is culture?
• Understanding cultural differences and how to deal with them
• What is a culture shock?

Watch at your own pace:In total, the webinar takes about 45 minutes,
but you can watch at your own pace.
The webinar is available in three languages :

Nederlands   |  English   |  Français